my story

hi, i'm hailey.

i'm the founder of enchanted readings and lunara fertility, and my purpose is simple: to walk alongside women through one of the most painful journeys imaginable.

infertility.

pregnancy loss.

stillbirth.

the waiting.

the wondering.

the heartbreak of seeing negative tests month after month while everyone around you seems to be building the life you've been praying for.

i understand that pain because i lived it.

in 2018, i was deep in my own infertility journey. i was working at a daycare, surrounded by babies and growing families while quietly falling apart inside. i spent countless nights in support groups, staring at pregnancy tests, convincing myself i saw lines that weren't there. i was exhausted, hopeless, and questioning everything.

during that time, i picked up my first deck of tarot cards.

what started as curiosity quickly became something much deeper.

i became obsessed with understanding fertility energy, timing, and the patterns surrounding conception. i studied relentlessly, developing my own interpretation system and approach to fertility readings that was unlike anything i had seen before. over time, my focus became increasingly precise. not broad seasons. not vague possibilities. but identifying the most significant conception month within a person's journey.

what i thought might be coincidence began turning into something impossible to ignore.

i predicted my first set of twins.

then more pregnancies.

then genders.

then labor and delivery details.

friends started sharing my name. strangers began finding me through word of mouth. this was before algorithms, before viral videos, before social media made overnight success possible. every client came from trust, referrals, and real results.

then, in January 2021, everything changed.

i went viral on TikTok.

overnight, my calendar was booked months in advance.

what began as a personal mission transformed into a thriving business and a growing community of women looking for hope, reassurance, and connection during their fertility journeys.

today, i have worked with thousands of women around the world. i've witnessed pregnancies after years of infertility, celebrated rainbow babies, supported mothers through loss, and watched families grow one child at a time.

what makes enchanted readings different is that i never viewed this work as transactional.

my clients aren't order numbers.

they are women whose stories i know.

women whose updates i celebrate.

women who return for their second, third, and sometimes fourth child.

many of them have been with me for years.

for a long time, i believed this chapter of my life would eventually come to an end.

i earned my degree and began pursuing traditional career opportunities, convinced that enchanted readings had served its purpose. after all, how do you explain building a community of hundreds of thousands of women and a seven-figure business through intuition and fertility work?

i sat through interview after interview trying to explain my story.

most people didn't understand it.

some didn't believe it.

after one particularly difficult interview, i came home defeated and asked God a simple question:

"What am I supposed to do with my life?"

the answer changed everything.

"Lead with purpose. Don't throw away what I have given you."

that moment became the foundation for the next chapter of my journey.

lunara fertility.

a brand built to support women beyond readings alone.

my vision is to create products that honor the fertility journey with intention, integrity, and compassion. fertility shouldn't be monetized through fear, confusion, faint lines, or false promises. women deserve products designed with understanding by someone who has lived through the journey herself.

from fertility readings to conception alignment work, supplements, crystals, and future fertility products, my mission remains the same:

to help women feel seen.

to help women feel supported.

to help women hold onto hope.

because sometimes the most painful chapters of our lives become the very thing we were called to build.

and what began as my greatest heartbreak became my life's purpose.

Every journey is different. You do not have to walk yours alone.